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Aug
27

Doing Less In More Time

Posted by: Jan Marie Dore | Comments (0)

Over the years, the compelling challenges of time, priorities, and life balance have been one of the most frequently mentioned concerns of individuals I coach.

Our lives have sped up so much that we often feel that we are losing track of who we are. And, in our rush to achieve ‘more’ in less time, the things that really are most important to us seem to always drop to the bottom of the priority list.

We often approach our daily to-do’s thinking that if we can just cross every completed task off our list, we might find some for the important things. But, given the complexity and demands of every-day life, most of us find it difficult to get everything done. You can certainly make a renewed effort to achieve more in less time, or you might actively work to discover the real secret of life: how to do less in more time.
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Attracting clients can be effortless when you focus on your strengths rather than trying to improve your areas of weakness. There  might be something you are already doing that comes easily to you, something you might take for granted, but which could be the best way for you to connect with potential clients. If you spend more time doing that, rather than trying to do all the various marketing activities that are possible, over time you’ll achieve success.

Here are some ideas for growing your client base if you’re in the early stages of your business:
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Do you feel you have clarity about what’s most important to you? Most people don’t – often because they just don’t spend time thinking about what matters most.

Here is a simple exercise to get you started on the path to running your business and living your life focused on your top priorities.
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There is a myth among self-employed professionals that if you are really good at what you do, clients will automatically contact you.

It’s just not so!

Ongoing marketing is an important aspect of any business. If you ‘systematize’ your marketing, you can leverage your time more effectively, so that you can focus on what you do best, and still get the word out to more people.

Here are eight marketing strategies that when applied correctly will help you attract all the clients and opportunities you can handle:
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Click the arrow to listen to Jan Marie Dore reading this article


When I first started providing business coaching services, I followed the time for money model that all coaches at that time were trained to use. I charged a monthly fee for two hours of time with me every month.

That worked well while I was in start-up mode. But, it stopped working so well when I reached a full practice. I ran out of the time and energy I needed to add more new clients and additional income. I started to realize there was a cap on my profits.
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I have been enjoying attending more women’s networking groups recently and finding out what women business owners are up to and are thinking about. There are so many inspirational women out there providing amazing services and products. I really love supporting women in solving their most pressing business challenges.

Click the arrow to listen to Jan Marie Dore reading this article.

I’m a big believer in mastermind programs and success teams. A business mastermind success team is a group of entrepreneurs who get together to support each other in growing their business, in moving through stuck places, and in brainstorming ideas for new opportunities.
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I was teaching a marketing class recently to a group of coaches and consultants and said to the participants that you need to do just three things to grow your business: specialize, simplify and systematize.

Here are my tips on these three steps that you can implement right away in your business to increase your profits while working fewer hours.
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Apr
07

Learning to Zigzag

Posted by: Jan Marie Dore | Comments (2)

The inspiration for today’s article came from a visit to my hairdresser. He gave me a ‘zigzag’ part, when for many years I had had a perfectly straight, linear part in my hair. With a simple flick of his comb, he expanded my concept of what a ‘part’ was, encouraging me into an out-of-the-box idea that I had never even considered.

I hope to inspire you to think out of the box – to step out of our typical linear thinking and think more creatively and innovatively.

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On a road trip I took one time called “Back Roads and Country Inns”, we drove down many back roads and winding country lanes, often not entirely sure where we would end up. The joy was in the exploration and the journey, not in arriving at the destination.

It struck me that we are often willing when on vacation to put the roadmap aside and just explore. We discover charming towns and hidden beauties as we just follow the road wherever it leads, enjoying the journey, living moment to moment.
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Could your biz model be more profitable? My article is posted at Staples Business Depot Small Business Blog today. They have asked me to submit my articles, and I sent in several recently. I love sharing tips with entrepreneurs, and it’s great exposure for me!

“Could Your Business Model Be More Profitable?”
By Jan Marie Dore

When I first started providing business coaching services, I followed the time-for-money model that all coaches at that time and most professional service providers were trained to use. I charged a monthly fee for two hours of time spent with me every month.

That worked well while I was in start-up mode. But it stopped working so well when I grew into a full practice. I ran out of the time and energy I needed to add more new clients and additional income. I started to realize there was a cap on my profits.

I could see only three options: either work harder and longer hours to increase my income, or raise my rates, or settle for a less than satisfactory income level.

Read The Full Article Here

Let me know what you think!
Jan

Are you in a place of wanting more clients to fill your practice or grow your business? I have effectively used the Internet to attract more prospects and clients, and I’d like to share with you how you can too.

Here are three great ways to use the Internet to get noticed by more prospects:

1) Article Marketing
Article marketing is one of the top ways I have used to get visible on the Internet and attract more clients to my website. I write short articles – 400 to 750 words are enough – and submit them to online article directories. EzineArticles.com is the top article directory to use. You can place a short resource box at the bottom of your articles with your bio and a link back to your website. Once people have read your article, many will want to find out more and will click through to visit your site.
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