Do You Know Your Perfect Profit Zone?
ByI’m getting ready to celebrate the holidays, as I’m sure you are too, but I wanted to take a moment to share with you a quick business assessment that can potentially shift your income dramatically in 2012.
With the changing economy, you may have noticed changes in the effectiveness of your marketing tactics. In this period of slower economic growth, the women business owners who clarify the most profitable zone in their marketplace are the ones who will come out on top. It’s now more important than ever to find a profitable niche you can be a leader in.
Do you know your ‘Perfect Profit Zone’?
If not, here’s a quick assessment you can take for your current business to determine your most profitable and in-demand services and products.
First, look for these two groups or client types in your current client base:
- clients who have been the most loyal
- clients who have been the most profitable
Then, look at your services, programs and products to determine:
- which ones are in most demand
- which ones are the most profitable
Now, find the intersection of your most loyal, profitable clients AND your most profitable, in-demand services and products, and you’ll know where the sweet spot is in your business that you can now leverage in 2010 for continued growth and profitability.
I invite you to post your comments and thoughts below.
Wishing you much joy and love during this holiday season,
Jan
P.S. Are you joining me Friday, January 13th for my one day workshop “ATTRACT MORE GREAT NEW CLIENTS WITH A SMART MARKETING PLAN AND STRATEGY FOR 2012”? I’ll teach you easy ways to simplify your marketing, increase your visibility and income, and build your business around your life purpose.
Only $99 until Dec 28th – save $80 off the full price of $179 by signing up early. Give yourself the gift of working ON your big business VISION for one full day. Burlington, Ontario. Seats are filling up – limited to only 18 women – so
RESERVE YOUR SPOT NOW here for the “Smart Marketing Intensive“
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Jan Marie Dore is passionate about empowering women entrepreneurs to get their message out to wider audiences and reach new levels of success, fulfillment and profits in their business. Her clients are women around the world who have a talent, passion, service or expertise they want to share to make a difference in people’s lives. 
